Why Should Sales Managers Leverage Salesforce Einstein Analytics?
All through these years, Salesforce users have made use of dashboards and reports to view their data, comprehend performances and communicate data. However, with data growing exponentially, drawing insights and making sense of this data by exploring it manually has become a challenge. So, what’s the fix? Should organizations hire or engage data scientists to help them sort through such humongous sets of data or should they design their predictive models? Confused?
Read on to know how Salesforce with its Sales cloud feature i.e. Einstein Analytics addresses issues plaguing CRM implementation while empowering Salespeople to become more productive, provide them with more visibility regarding the functioning of their teams while helping them create meaningful reports by consolidating data in a single place. It is in the best interest of your business to get in touch with a reliable Salesforce Consulting Company to leverage the benefits of Salesforce Einstein analytics.
What is Einstein Analytics and How is it Beneficial for Sales Reps?
This AI (Artificial Intelligence) powered platform delivers an array of relevant and self-service applications that empower CRM users to explore data and draw insights from a simple sales pipeline dashboard to a complex forecasting decision. Apart from this, this intuitive platform can be utilized to analyze billions of data arrangements for developing predictive insights and recommendations.
Let us take a look at how Einstein Analytics can help sales managers contribute towards organizational success:
Pipeline Management: The most significant benefit of using Einstein Analytics for sales reps/ managers is having the information regarding the changes that are made in the opportunity pipeline that too in real-time. This in-built feature allows managers to read new deals that go into and out of the pipeline, and compare the closed ones. Einstein Analytics helps in assessing trends in opportunity categories while arranges for a list of opportunities (all within the application) to work on.
Performance: By leveraging the Einstein Analytics capability of Salesforce, Sales managers can observe and monitor the Sales pipeline and compare it with real performances all through the sales period. Furthermore, they can quickly build up on individual team members and compare their performance to quotas.
Forecasting: With this capability, Sales managers can forecast precise sales and revenue by utilizing the forecasting dashboard. This also allows sales managers to plan for the upcoming sales period or quarter, empowering them to manage and close their sales deals in a timely way.
Whitespace Analysis: Sales reps/ managers can now perform whitespace analysis to focus their energies only on the right deals. By identifying products that have been sold out to accounts, opportunities can be created basis the specific need of that account. This will help Sales managers to provide personalized service to their customers/accounts.
Quick Wrap Up:
So, if you are a sales manager willing to improve the productivity of your organization by exploring humongous data from multiple sources then consider implementing Salesforce Einstein Analytics within your business ecosystem. You will soon find yourself moving on the path of success.
If you are still on the fence regarding the benefits of Einstein Analytics, make sure you partner with a reputed Salesforce consulting company.
